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Ethical Decalogue

Simon Foreman

5 angles.

10 facets.

1 kaleidoscope.

Fearfully

and wonderfully

made.

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10 Artworks

Practicing always. Selected work from 2003 on. Scroll the collection, or see all 10 at once.

01. Ethical Decalogue

192″ × 144″ — Oil paint on canvas, August 2008

A question of what we see versus what we... understand — the Ten Commandments rendered visual in a language of touch. 1,590 characters of Braille in high-gloss oil colors over a hand-lacquered finish on a single 16-by-12-foot canvas, legible to few sighted viewers yet present for everyone.
Simon Foreman, Ethical Decalogue — mid-range view of mixed media installation
Simon Foreman, Ethical Decalogue — close-up detail Simon Foreman, Ethical Decalogue — wide angle installation view
Simon Foreman, Ethical Decalogue — under construction

02. Denying a Third Choice

123″ × 96″ × 172″ — April 2004

A meditation on binary decisions and the... constraints we accept by refusing to imagine other possibilities — two white chairs facing each other in a field of living wheatgrass inside a sealed room, only two seats, no alternative.
Simon Foreman, Denying a Third Choice — through the frame
Simon Foreman, Denying a Third Choice — close-up, two chairs in grass Simon Foreman, Denying a Third Choice — wider view

03. Cross Town Gaze

121″ × 96″ × 172″ — June 2005

Always visible and forever unreachable — a... brightly lit chamber beyond the glass with rounded corners and no blemishes, so seamless it appears to extend into infinity. On the wall, the Face of Jesus print by Francis Hook — from the artist's childhood living room.
Simon Foreman, Cross Town Gaze — the white room Simon Foreman, Cross Town Gaze — portrait room with window
Simon Foreman, Cross Town Gaze — the window, head on

04. Public Interventions

First performed November 2003

Exploring anonymous presence in public space... — a few examples from eight street interventions: blank protest sign, gauze-wrapped face, ritualistic circle-jumping.
Simon Foreman, Public Interventions — Empty Protest, the sign Simon Foreman, Public Interventions — Traffic
Simon Foreman, Public Interventions — Empty Protest, the crowd
LOVEEACHOTHER

05. Love Each Other

121″ × 96″ × 172″ — May 2004

Christ's last commandment — a command that... reveals itself through closeness and vanishes when ignored. LOVE EACH OTHER cut into the walls of an all-white room with inner edging, fabric stretched behind each letter rippling in the breeze of box fans on the floor.
Simon Foreman, Love Each Other — overhead view
Simon Foreman, Love Each Other — corner view Simon Foreman, Love Each Other — front view

06. Yggdrasil

30″ × 219″ × 18″ — February 2005

Entire systems exist just beyond notice —... named for the Norse world tree, a pillar veneered in wheatgrass roots built to blend with the gallery's architecture. Easy to walk right past.
Simon Foreman, Yggdrasil — the pillar, full view Simon Foreman, Yggdrasil — close-up, root network

07. For Santayana

123″ × 96″ × 48″ — December 2004

Objectivity versus subjectivity — a vanishing... point that shifts with position. Named from George Santayana's The Sense of Beauty. A brightly lit square shaft at the exact eye-line of the average European male, three black yarns crossing inside.
Simon Foreman, For Santayana — the tube from the side Simon Foreman, For Santayana — the room, tube in wall
Simon Foreman, For Santayana — looking into the tube, the vanishing point

08. For Your Eyes Only

146″ × 96″ × 112″ — December 2009

Perfect objectivity at the center of a... circular firing squad — hundreds of glossy black toy soldiers outside, weapons trained inward above swirling black water. Inside, rounded white walls dissolve any sense of boundary, leaving only a Snellen eye chart.
Simon Foreman, For Your Eyes Only — installation view, soldiers facing the chart
Simon Foreman, For Your Eyes Only — the eye chart on lightbox Simon Foreman, For Your Eyes Only — overhead, soldiers arranged in rows

09. All at Once

278″ × 108″ × 167″ — August 2005

The accumulated weight of a lifetime against... the relentless present of passing seconds — a dense found-object collage panel on one wall, a single ticking clock on the other.
Simon Foreman, All at Once — installation view, clock and panel
Simon Foreman, All at Once — the panel, close-up

10. My Agaseke

August 2011

A memorial to Dr. Kim Hyun Deok Foreman woven... into the culture and country she gave her life to — traditional Rwandan peace baskets suspended inside the Kim Foreman Bible Institute and permanent large-scale agaseke sculptures placed around Butare.
Simon Foreman, My Agaseke — under construction, rebar framework with team, Butare Simon Foreman, My Agaseke — under construction, baskets suspended on strings
Simon Foreman, My Agaseke — baskets suspended, Kim Foreman Bible Institute, Butare Simon Foreman, My Agaseke — baskets installed, Kim Foreman Bible Institute
Simon Foreman, My Agaseke — agaseke sculpture Simon Foreman, My Agaseke — agaseke detail
Simon Foreman, My Agaseke — memorial plaque, Dr. Kim Hyun Deok Foreman
Dr. Kim Hyun Deok Foreman
February 20, 1951 — August 3, 2010
Her Legacy

Bonus Studio Glimpse

60″ × 48″ — Acrylic paint on canvas, in progress

An homage to Jasper Johns' encaustic flag that... helped launch Pop Art — the American flag deconstructed into its 63 elements: 50 stars, 13 stripes, each painted in impasto acrylic on canvas.
Simon Foreman, For Johns — full studio view Simon Foreman, For Johns — detail
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10 MCD Case Studies

What creative direction looks like at MCD Partners. Recent client work, 2024–present.

Simon Foreman — Creative Director, MCD Partners
Simon Foreman
Creative Director — MCD Partners, M+C Saatchi Consulting
Simon Foreman and John Caruso, MCD Partners creative leadership

15+ years creating digital experiences alongside John Caruso, the C in MCD Partners — solving real problems for real people with real imagination. (Not accurately represented above.) Proudest work: Discover Financial Services / Capital One Financial — full-funnel creative reaching tens of millions of cardmembers.

For 10 fresh MCD case studies, new business, or partnership inquiries, contact Megan Nora at 773-316-6284 or mnora@mcdpartners.com

Or drop her a line below:

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10 Songs

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Pyunghwa
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10 Family Trip Photos

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10 Home Design Choices

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